WhatsApp Cloud API for Bitrix24, through ChatApp
Answer clients on WhatsApp from inside Bitrix24, keep the whole conversation history in the CRM, watch how the sales team works and automate the routine parts of client communication.
ChatApp links the official WhatsApp Cloud API to Bitrix24 so you can run sales and support with everything visible.
Official WhatsApp inside your CRM
Why companies put WhatsApp inside Bitrix24
Conversations stop disappearing into personal phones
The same pattern shows up in a lot of companies:- managers handle clients through personal WhatsApp
- chat history stays on their phones
- managers can't see the conversations
- a new employee can't quickly pick up a client
- part of the base is lost when managers leave
The whole history sits in the CRM card
Each message attaches itself to the right client. Managers and team leads can see:- the full conversation history
- sent documents and files
- agreements with the client
- deal stages
- previous inquiries
Keep an eye on quality
With conversations in the CRM, managers no longer have to ask staff where a client stands. You can monitor:- response speed
- compliance with guidelines
- consultation quality
- reasons for losing clients
- the work of each employee
Keep your customer base safe
Clients belong to the company, not to whoever happened to answer. Integration through ChatApp helps:- keep conversation history in the CRM
- manage access centrally
- hand clients between managers quickly
- prevent base loss when employees leave
WhatsApp on a phone, or WhatsApp in Bitrix24?
Most companies start with ordinary WhatsApp on an agent's phone. It works early on, but the risks build up as you grow.
Past a certain size, plain WhatsApp can't keep up. Connecting it through ChatApp keeps the channel your clients already use and adds control, security and automation at the CRM level.
Put first contact on autopilot
The client hears back while your agent is still busy
A reply goes out the moment they write
Every minute of silence costs you a sale. ChatApp can automate that first WhatsApp contact:- greet the client
- answer typical questions
- collect contacts
- create leads and deals
- assign a responsible employee
Leads qualified automatically
Before an agent gets involved, the system can find out:- the product of interest
- budget
- launch timeline
- region
- company type
Get the most from official WhatsApp
Message clients first, from Bitrix24
WhatsApp is still one of the channels people actually read. With WhatsApp Cloud API connected you can:- send template messages
- remind about meetings
- notify about order status
- confirm bookings
- win clients back
Delivery and read status
The team can see:- whether the message was delivered
- whether the client read it
- whether the 24-hour conversation session is open
Why businesses go through ChatApp
It's more than a WhatsApp connector — ChatApp opens up the rest of Bitrix24 too
One inbox for every channel
Handle WhatsApp, Telegram, MAX, VK and the rest in a single system.Bot builder
Automate:- first contact
- lead qualification
- booking consultations
- answers to frequent questions
Bitrix24 automation
Use:- robots
- business processes
- automatic notifications
- request routing
AI tools
Connect the AI assistant and AI agent to handle routine requests and support your managers.Related articles
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No hidden fees or commissions
Read more*Personal channels include: term discount, volume discount, package plan
*Regular channels/social networks include: term discount
Common questions
Connect WhatsApp Cloud API to Bitrix24 through ChatApp
Keep the customer base with the company, automate the routine and see every client conversation.