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WhatsApp + Your CRM

Connect WhatsApp to any CRM through ChatApp

Running a custom CRM, an ERP or an industry-specific tool? Link WhatsApp through ChatApp and talk to customers inside the system you already use. Keep the conversation history, protect the client base, watch how the team performs and automate the routine.

Integration with any CRM via API, Webhook, or ChatApp Dialogs

Why businesses go with WhatsApp

Meet customers where they already are

WhatsApp is one of the most-used messaging apps in Kazakhstan. Customers are in it every day — for personal chats, work and family groups. That daily habit gives businesses reach and open rates that email and SMS can't touch.

Customers don't need to:

install a new application
register on your website
wait for a callback
learn an unfamiliar interface

They open the app they already have and send a message. The easier you are to reach, the more inquiries, deals and repeat purchases you get.

98%
Message open rate — against 20–25% for email
<3 min
Average time to read a message after delivery
2B+
Active users worldwide

When conversations sit on personal phones

The risks that creates — and how the integration removes them

A familiar situation in a lot of companies

Agents talk to clients from personal devices. Handy for the person, a serious risk for the business.

  • conversations never reach the CRM
  • no way to monitor communication quality
  • interaction history is lost
  • repeat sales are difficult without context
  • client data lives on the employee's device, not with the company
  • when a manager leaves, their contacts go with them

After connecting through ChatApp

Every WhatsApp message is stored and stays available to the company. The history is tied to the customer record, not to an agent's phone. The data belongs to the business.

What you get after connecting

Full control over customer communication

For sales

More deals closed

  • the full conversation history next to each deal
  • past agreements a click away
  • repeat sales become easy
  • fewer inquiries lost
For managers

Visibility and control

  • monitor conversation quality
  • transparent view of team performance
  • client database stays with the company
  • less dependency on individual employees
For customers

Better service

  • fast replies in a familiar app
  • no new apps or registrations required
  • conversation history preserved across manager changes
  • 24/7 support via automation

Automate the customer back-and-forth

More than messaging — a full sales tool

ChatApp makes WhatsApp a proper sales and service tool, from first contact to a closed deal.

  • automatically greet new customers
  • collect inquiries and contact details
  • qualify leads without manager involvement
  • schedule consultations automatically
  • route conversations to the right team member
  • create deals and tasks in your CRM automatically
  • connect an AI agent to handle routine requests

Agents step into a prepared conversation

The customer gets an instant reply. The bot qualifies the request, gathers the data and opens a task in the CRM. The agent sees the context ready-made and closes faster.

Works with any CRM

We connect to the system you already run — no platform change

Most tools only cover the mainstream CRM platforms. ChatApp connects WhatsApp to almost any system:

  • custom-built CRM
  • ERP system
  • Service Desk or Help Desk
  • industry-specific software
  • internal corporate portals

Connection methods

  • Open chat button from CRM
  • ChatApp Dialogs unified inbox
  • Webhook
  • API

More than a WhatsApp connector

What the ChatApp platform adds once you're connected

Unified inbox

All channels in one interface: WhatsApp, Telegram, VK, and more — no tab switching.

No-code bot builder

Build automated scenarios without programming. Lead qualification, inquiry collection, FAQ responses.

AI operator assistant

Real-time suggestions for agents: reply recommendations, sentiment analysis, customer context.

AI agent

Automated customer conversations based on your company's knowledge base. Works 24/7 without human involvement.

Automation sequences

Trigger-based messaging from CRM events: reminders, order status updates, re-engagement campaigns.

Analytics and reports

Conversation stats, operator load, response times, and inquiry funnel — all in one place.

Connect WhatsApp to your CRM through ChatApp

Bring your communication together, automate the routine and keep full control of the client base, whichever CRM you run. Data is stored on secure servers in line with the Republic of Kazakhstan Law No. 94-V on personal data and its protection.

Connect WhatsApp