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Telegram + Your CRM

Connect Telegram
to any CRM via ChatApp

Telegram is one of the most popular messengers in Kazakhstan. Connect it to your CRM, ERP, or industry-specific platform through ChatApp and engage customers where they already spend their time. Corporate chats, bots, channels — all under your company's full control.

Integration with any CRM via API, Webhook, or ChatApp Dialogs

Why businesses choose Telegram

Fast, feature-rich, and free for users

Telegram stands apart among messengers: its audience is active, highly engaged, and receptive to brand communications. Unlike email, messages in Telegram are read almost instantly. Unlike phone calls, customers reply at their own convenience.

Key channel advantages:

advanced bot capabilities with branching logic
public channels and group chat support
no limits on message length
files, media, documents — delivered without quality loss
no phone number required to create an account

Telegram bots are a powerful automation tool. They can receive inquiries, schedule appointments, qualify leads, and pass data to the CRM — without any manager involvement.

#1
Telegram is the leading messenger among business audiences in Kazakhstan
60M+
Daily active users across Russia and CIS countries
Free
Telegram charges no per-conversation fees — unlike WhatsApp Business API

When Telegram is used without oversight

What your company loses without CRM integration

A common scenario: employees' personal accounts

Managers communicate with clients through personal Telegram accounts or standalone bots with no CRM connection. The result: scattered data and no visibility.

  • conversation history stays on personal devices
  • client contacts leave with departing employees
  • no way to review communication quality
  • Telegram data never reaches the CRM
  • impossible to build a unified sales funnel
  • bots operate in isolation, disconnected from the system

After connecting through ChatApp

All Telegram conversations are stored in the system and linked to customer records in the CRM. Deals are created automatically, and agents work from a single unified inbox — no switching between tabs or apps.

What your business gains after connecting

Telegram as a managed business tool — not a personal messenger

For sales

Every inquiry in the funnel

  • deals created automatically from conversations
  • full history accessible to any team member
  • fast lead qualification via bot
  • no lost inquiries
For managers

Process transparency

  • monitor conversations in real time
  • analytics on workload and response speed
  • client database belongs to the company
  • safe handover of conversations when staff changes
For customers

Convenient service

  • communication in familiar Telegram, no extra steps
  • instant replies from bot or live agent
  • support and notifications in one chat
  • request history preserved

Telegram bots as a sales tool

Automation from first touch to CRM handoff

Telegram enables multi-level automated scenarios. ChatApp turns your bot into a full participant in the sales funnel.

  • welcome message on first contact
  • lead qualification via interactive buttons
  • contact collection and consultation booking
  • automatic deal creation in CRM
  • conversation routing between departments and agents
  • order and deal status notifications
  • AI agent for 24/7 routine query handling

Bots and agents in one unified system

The Telegram bot handles the initial request, qualifies the customer, and hands the ready conversation to a manager — complete with context, data, and history. Agents step in only where human interaction is needed.

Works with any CRM

Telegram connects to your existing system — no migration, no retraining

ChatApp integrates Telegram with any customer management system — from popular CRM platforms to fully custom internal solutions.

  • custom-built CRM
  • enterprise ERP system
  • Service Desk or Help Desk
  • industry-specific platforms (healthcare, retail, real estate)
  • corporate portals and internal systems

Connection methods

  • Open chat button from CRM
  • ChatApp Dialogs unified inbox
  • Webhook
  • API

More than a Telegram integration

ChatApp platform capabilities available after connecting

Unified inbox

Telegram, WhatsApp, VK, and other channels in one interface — no tab switching for agents.

No-code bot builder

Visual scenario editor without programming. Build Telegram bots with branching logic in hours, not weeks.

AI operator assistant

Real-time suggestions based on conversation history, topic classification, and customer context.

AI agent

Handles routine queries automatically using your knowledge base. Runs around the clock, reducing agent load.

Broadcasts and notifications

Trigger-based and mass Telegram broadcasts: order statuses, promotions, reminders — with no message limits.

Analytics and reports

Conversation statistics, agent KPIs, and inquiry funnel — available in your ChatApp dashboard.

Connect Telegram to your CRM via ChatApp

Turn Telegram from an unmanaged personal messenger into a controlled business channel. Preserve conversation history, automate inquiries, and keep your client database where it belongs — with your company.

Connect Telegram